Jon Aquino's Mental Garden

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Saturday, January 17, 2009

Design Advice from Ellen Lupton

A couple of good bits of advice from Ellen Lupton's book Thinking With Type.

Think more, design less.

Many desperate acts of design (including gradients, drop shadows, and the gratuitous use of transparency) are perpetrated in the absence of a strong concept. A good idea provides a framework for design decisions, guiding the work.

Spend more, buy less.

Cheap stuff is usually cheap because of how it's made, what it's made of, and who made it. Buy better quality goods, less often.

(from the appendix titled Free Advice, p.171)


  • This comment applies to everything.
    Think more before speaking = better understanding.
    Think more before shopping = buy less love what you do buy more
    Think more before eating = eat less of what you don't want

    By Anonymous Anonymous, at 3/06/2009 5:25 p.m.  

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